As the Dominican Republic's population is highly represented by lower-income consumers, the major laundry care players have invested strongly in developing powder detergents for multi-purpose usage. They are producing products for machine and hand wash purposes in order to provide value propositions to the country's different consumer income groups. In 2010, powder hand wash detergents enjoyed high popularity, accounting for a 60% share of retail value sales in laundry care.
The Laundry Care in Dominican Republic market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Carpet Cleaners, Fabric Softeners, Laundry Aids, Laundry Detergents.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Laundry Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Click for Report details:Laundry Care in Dominican Republic - Market Report