Ear problems are often faced by small children. The review period saw the growth of the birth rate, supported by government policy aimed at supporting families having children. The population aged 0-4 years increased by 18% between 2006 and 2011. Another supportive factor was the growing number of parents relying on OTC remedies available in pharmacies, rather than on traditional medicines and methods of treatment advised by their grandmothers. Both factors supported sales of ear care products...
Euromonitor International's Ear Care in Russia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?* Get a detailed picture of the Ear Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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