Moroccan consumers' demands are evolving, with the health and wellness trend becoming an increasingly important factor shaping shopping patterns. Growing numbers of consumers are reaching for healthier alternatives in biscuits, such as whole grain products or varieties enriched with milk, fruit pieces or nuts. Consumers want something different from the plain-looking and "ordinary" tasting biscuits they have been used to for many years. Hence, manufacturers are introducing new products;...
Euromonitor International's Biscuits in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Savoury Biscuits and Crackers, Sweet Biscuits.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.Why buy this report?
* Get a detailed picture of the Biscuits market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Click for Report details:Biscuits in Morocco - Market Research Report