Wine is witnessing a shift towards off-trade sales as lower consumer confidence generates changes in habits with more people preferring to drink wine at home with friends and family to avoid high foodservice prices. But good weather during the spring with record high temperatures contributed to improve on-trade sales during 2011 as people were eager to spend time outside. Wine is a favourite alcoholic drink among women but increasingly among Dutch men too, including the young who more often...

Euromonitor International's Wine in Netherlands report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Fortified Wine and Vermouth, Non-Grape Wine, Sparkling Wine, Still Light Grape Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Wine market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Click for Report details:Wine in the Netherlands - Market Research Report