The Global Text Analytics market to grow at a CAGR of 25.16 percent over the period 2011-2015. One of the key factors contributing to this market growth is the growing number of social media platforms. The Global Text Analytics Market has also been witnessing increase in market consolidation. However, difficulty in handling time and cost-sensitive data could pose a challenge to the growth of this market.
The increasing demand for semantic analytics to decode consumer feedback on products and services is one of the major trends in the market.
The organizations are investing heavily in customer relationship management applications regardless of the prevailing economic conditions. Text analytics help organizations analyze customer feedback and interpret the intentions and emotions of customers. Moreover, the software helps organizations effectively manage customer experience and thereby increase customer satisfaction levels. Thus, the need to improve customer relationships is one of the major drivers in the Global Text Analytics market.
This report, the Global Text Analytics Market 2011-2015, has been prepared based on an in-depth analysis of the market with inputs from industry experts. The report covers the Americas, and the EMEA and APAC regions; it also covers the Global Text Analytics market and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.
Key vendors dominating this market space include Autonomy Corp. (HP), SAP AG, SAS Institute Inc., and IBM Corp.
Key questions answered in this report
What will the market size be in 2015 and at what rate will it grow?
What key trends is this market subject to?
What is driving this market?
What are the challenges to market growth?
Who are the key vendors in this market space?
What are the opportunities and threats faced by each of these key vendors?
What are the strengths and weaknesses of each of these key vendors?
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