2011 was the year of dynamic development of smartphones, which registered a 65% growth in volume terms. These devices became more affordable in subscription offers of mobile operators, which began more intensively promoting and supporting their sales. Prices of the cheapest models declined so that the operators began to offer them for a symbolic price of PLN1 in relatively cheap subscription plans. This performance translated into a buzz amongst consumers. Mobile phones with open operating...
This Mobile Phones in Poland report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Product coverage: Feature Phones, Smartphones.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Mobile Phones market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Click for Report details:Mobile Phones in Poland