Endemol UK Launches Benidorm Bingo affiliates on Income Access Affiliate Network

Income Access is adding a new Endemol programme to its iGaming network: Benidorm Bingo. Based on the popular TV comedy, this affiliate programme offers affiliates competitive revenue share commissions tiered to 35%, hybrid and CPA structures. To launch this new programme, players can also enter a prize draw to win a flight and a three-night stay at the Benidorm hotel.

Montreal 12/13/2011 04:06 AM GMT (TransWorldNews)

The Benidorm Bingo affiliate programme is now launched on the Income Access iGaming network, offering all the fun and excitement that is found in this same award-winning TV comedy.

This Endemol bingo site features Virtue Fusion powered games in addition to their own Deal or No Deal and Golden Ball games. This affiliate programme offers competitive revenue share commissions tiered to 35%, hybrid and CPA structures while offering a variety of newly designed creatives, bonuses and other exclusive features.

Benidorm Bingo is also offering a player promotion to coincide with their launch. Players who register, deposit and spend £10 on the site between today and January 31st, 2012 will be entered into a prize draw to win a three-night stay at the Benidorm hotel with flight included, for a value of up to £700. This promotion is available for UK and Irish players only.

“After the successful development and growth of the Deal or No Deal Bingo on the Income Access network, it was without hesitation that we wanted a repeat partnership, with the goal of reaching the same success,” said Lisa Callow at Benidorm Bingo.

The Income Access network provides iGaming operators with access to over 22,000 affiliates and a dedicated team of affiliate managers. The iGaming network is comprised of affiliates that promote through a variety of marketing methods, with a wide international reach.  Income Access is shortlisted for the Best iGaming Network at the 2012 iGB Affiliate Awards, which they have been awarded for the past three consecutive years.

“We are truly looking forward to building our relationship with Endemol brands, and we are confident that Benidorm Bingo will see the same growth and success as its sister brand, Deal or No Deal,” said Income Access CEO, Nicky Senyard.

Benidorm Bingo provides banners and exclusive promotions to help affiliates succeed. Exclusive prizes include a range of merchandise signed by members of the Benidorm cast, trips to the Benidorm film locations and much more.

To sign up to the Benidorm Bingo program via the Income Access iGaming network, affiliates can click here.

About Endemol Games/Benidorm Bingo
Endemol Games UK is fully owned by Endemol UK. Endemol Games UK is a specialised unit within Endemol that produces and licenses the most successful TV branded games for online, mobile, land based casinos and lotteries around the world. Following the great success of Deal or No Deal Bingo, Endemol launched Benidorm Bingo. The branding, tone of voice and large fan base of the award-winning TV show Benidorm made it an obvious choice for a branded bingo site. Exclusive branded content and prizes related to the show used with top of the range bingo software allows Endemol Games to offer a fun, authentic bingo experience and ability to build a strong bingo community.

Lisa Callow

About Income Access
As a pioneer and leader in the iGaming industry, specialising in affiliate programme technology and management since 2002, Income Access is committed to providing affiliates and operators with business intelligent solutions that are responsive to their evolving needs. With relationships at the heart of its philosophy, Income Access provides personalised affiliate management support, cutting-edge affiliate software and operates a diverse gaming network with over 22,000 affiliates across all gaming verticals.  Its commitment to information, innovation, and customisation has allowed Income Access to partner with over 150 operators and 200 brands across all gaming verticals.

Income Access works with the most trusted names in online gaming, including Betfred, Gala Coral, Ladbrokes, Sportingbet, Sky Betting & Gaming, Interpartners, Nordic Bet, Deal or No Deal Bingo, Jackpotjoy, Centrebet.com, Bingo.com, Tombola, Bet-at-home, Stan James, Purple Lounge, Victor Chandler, and Pinnacle. Income Access will be attending ICE (stand L1-220) and LAC (stand #49) in January 2012.

Nicky Senyard, CEO
Income Access



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